What is the Course About?
Amplify Your Impact is designed to address a common challenge in research: translating complex, technical work into compelling messages that resonate.
It equips researchers with the skills and knowledge to communicate their work effectively to diverse audiences. Its practical elements are directly applicable to any research project’s outputs and stakeholder engagement plans.
Over 10 weeks, participants gain tools and techniques to communicate research impact clearly, credibly and confidently across a range of formats. Through a combination of live online sessions, interactive activities, and real-world assessments, they learn to:
- craft impactful communication strategies
- develop compelling messages
- tailor your approaches to different stakeholders
The course emphasises practical applications, such as writing in plain English, leveraging visual tools, and addressing cultural and ethical considerations, enabling participants to bridge the gap between research and its societal impact.
These are transferable skills that benefit research careers, collaborative partnerships, and ongoing professional development.
How Will it Help Me?
This microcredential is highly relevant for research academics, and professionals seeking to boost the visibility and influence of their work. Effective communication is critical when securing funding, building collaborations, and engaging with communities, industry, and policymakers.
The course aligns with industry expectations and best practices, fostering skills that enhance trust, credibility, and engagement across diverse platforms and audiences. It addresses critical gaps in translating complex research into accessible formats for different stakeholders, which is a requirement across ARC funding applications, research impact frameworks, and innovation management systems.
What Will I Learn?
By the end of the program, participants will have:
- A clear understanding of what research impact is and how to communicate it effectively.
- Demonstrated your ability to approach research impact communication strategically.
- Developed a plan and a compelling elevator pitch to drive your research impact communication activities.
- Gained practical skills for crafting meaningful messages for different audiences and communication opportunities.
- Learned how to integrate ISO Innovation Management Standards into communication strategies.
- The ability to apply your learning to specific communication opportunities.
Is This Course for Me?
This course is designed for researchers at any stage of their career who are seeking to enhance the social, productivity, or commercial impact of their projects.
How is it Delivered?
This 10-session course is offered to organisations that want their researchers to build stronger non-academic communication capability. The sessions are usually run live, with self-paced learning between sessions by accessing curated resources from a dedicated online learning hub. However, it can be tailored to include in-person sessions depending on the organisation’s preferences.
What Does the Microcredential Involve?
Impact Innovation can offer participants a microcredential for their professional development portfolios if they submit work for assessment. This microcredential aligns with Australia’s National Microcredentials Framework’s principles, requirements and minimum standards, including:
- assessed learning or competency
- verifiable skills and knowledge
- minimum volume of learning of one hour and fewer hours than an Australian Qualifications Framework (AQF) award qualification
- outcome-based
- responsive and relevant to industry-need
- portability
Impact Innovation is not a registered training organisation (RTO); therefore, the evidence of participation with assessment completion is a non-credit microcredential. However, participants may choose to submit this microcredential when seeking recognised prior learning (RPL) towards a formal qualification. The decision to accept the microcredential as evidence of assessed prior learning will be at the discretion of the RTO issuing the qualification.
Impact Innovation will award a digital certificate to each participant who satisfactorily completes the participation and assessment requirements for this microcredential.
Interested?
Contact Dr Angus Crossan by emailing info@impactinnovation.com or calling 1300 299 505.